Key Features
Account Functionality – total control in seconds
Unlimited account functionality allows you to manage as many personal or My Client
Centre accounts, as you like – from a single screen interface. Setup new accounts
and AdGroups or manage existing ones – in fact, everything you can find in the in
the AdWords labyrinth is put onto just one screen. Everything you need to run your
AdWords account, from your Campaigns and Keywords to your Ads and Ad Groups – the
lot, is all available to you on just one screen in logically arranged windows that
you can size as you like.
Individual Filtering System – get to the details that matter
“Which Keyword bids are less than 20c a keyword?” or “Which Ad Groups have more than $50 a day budget?” AdWords Dominator has over 40 individual filters that take
you straight with laser accuracy through your database and gives you the answers
you need to properly run your business.
AdWords Efficiency Indicator – making sense of Google’s formula...
In just one chart-curve, you will know whether your ad changes have been effective
or not. Thanks to our secret weapon, The “AdWords Efficiency Indicator” (AEI), you
will be told instantly when your ad is pulling and when it needs work. If it trends
up, you need to look at your ad. If it trends down, you’re heading in the right
direction. It uses a mathematical derivative of all the elements that go into Google’s
ranking formula to give you an overall visual representation of your campaign.
Duplicate Tool
You know how AdWords doesn’t like having the same Keywords across Ad Groups or Campaigns?
And how completely impossible it is to go and get that information. Now it takes
a quarter of a second. Just hit the duplicate keywords tool and there they are,
with their exact locations, not to mention that the interface gives you the option
to take them out straight away.

Complete creative control
AdWords Dominator allows you to create new ads – including rotating ads, and stores
everything you need to know to monitor their performance plus you have a library
of editing notes to jot down the reasons behind your ad changes and what you were
testing as you go along – critical for serious marketers.
Instant Visual Performance
What does editing your ad have on your performance? Not only do we store visually
all your edited ads, (complete with your own custom notes for each one), but also
every single time you change an ad, it puts a bullet into your chart at exactly
that time and place. What’s more, if you hover your mouse over the bullet – the
ad gets dynamically shaded so you know exactly which ad was shaded. This way, looking
at the ad change, the AEI overlay and other metrics, you can instantly see exactly
what is working and what isn’t.
Search and Replace Tool
You can rip through all of your campaigns and Ad Groups, search any headline, description
and keyword – in fact anything – and produce instant counts as to results and where
they are located. So you have the same headline running across different Ads or
the same ad copy in different ads, you decide to change it to something else. Simple,
just put the text into the search and replace tool, find your target text – enter
you replacement text and run it – that’s it. Global editing in less than a
second.